If so, get in touch now to find out more about how we can help you access and best utilise these funds.
The Google Grants program offers up to $10,000 per month in Google Adwords credits to allow you to promote your charity or not for profit organisation and fundraise via the worlds largest advertising program. Here at Blacktype Digital we can help you apply for the grant and assist with strategy on how best to invest the grant funds to maximise the return on investment for your charity.
As a Google Partner agency we are very experienced in the set up and management of Google Adwords and we challenge you to find anyone else with this expertise combined with deep knowledge of the equestrian industry. Contact us now for an initial free consultation to see if you qualify and how you might benefit.
What are Google Adwords?
When a user enters a search query into the Google search engine, they see a list of results. These are a mix of adverts and organic results. The image below shows a search query in Google UK and you can see the adverts listed at the top with a small orange ad button next to them.
If a user clicks on an advert, the advertiser is charged for the click. The other results are organic search engine results and a click on those results is free for the website owners. The advantage of adverts over organic search engine optimisation is speed and specificity. We can set up an ad campaign for you and have the adverts showing in a couple of hours. You are in complete control of what is shown in the advert and can use some of the many features available as part of Google Adwords to promote specific campaigns, events and activities.