by Christina Jones | Mar 1, 2018 | Uncategorized
Live equine events have always offered a unique blend of marketing opportunities for sponsors, attracted to the affluent (and often primarily female) audience. However as lavish sponsorship budgets are slashed and events are put under more and more pressure to prove...
by Christina Jones | Nov 5, 2017 | Uncategorized
General Data Protection Regulation (GDPR) is a European Union (EU) privacy regulation that was signed into law in April of 2016. By May 25th 2018, businesses worldwide need to be compliant if they hold any data from EU citizens. However there is still a lot of...
by Christina Jones | Jul 31, 2017 | Uncategorized
Are you trying to sell more tickets online for your live event? Unsure if your marketing is working? Wondering how your performance stacks up against your competitors? Unless you have access to their ticketing data & website analytics it’s almost impossible to...
by Christina Jones | Apr 29, 2017 | Uncategorized
Are you trying to target business owners in a particular industry via Facebook Ads? Maybe you’re trying to reach garage owners or get in front of hairdressers? Here’s 3 tips to help you do just that. Video Transcript Another great question landed in my inbox last...
by Christina Jones | Mar 10, 2017 | Uncategorized
A typical ecommerce store sees a conversion rate of around 2% – that means that 98 out of every 100 people who visit your store leave without buying anything. Combine that with the scary statistic that 70% of people who add things to the shopping cart never complete...
by Christina Jones | Mar 3, 2017 | Uncategorized
Have you heard of remarketing advertising? Even if you haven’t, you’ve certainly been exposed to it. Go & browse on the website of a major retailer and leave without buying. Suddenly as you read a newspaper online and then go & check your Facebook profile you...
